Discover The Essence Of Dubai Available New Zealand Wide

Authentic Dubai fragrances crafted by the world’s most legendary perfume houses. Experience generations of master craftsmanship and uncover a scent that is uniquely yours.

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Premium Quality Curated selection

How Strong is Your Perfume?

Understanding fragrance concentrations helps you choose the right strength for any occasion.

Parfum / Extract

20-30% fragrance oil

8-12 Hours

Eau de Parfum

15-20% fragrance oil

6-8 Hours

Eau de Toilette

5-15% fragrance oil

4-6 Hours

Eau de Cologne

2-4% fragrance oil

2-4 Hours

Body Mist

1-3% fragrance oil

1-2 Hours